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We help retailers increase their traffic!

Potloc conducts geo-targeted studies to help you understand the motivations and obstacles of your visitors and non-visitors in your catchment area.

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You just opened a business, but the performance is not up to your expectations? Having trouble generating traffic at your point of sale?

Potloc conducts studies in your catchment area to help you assess your strengths and weaknesses and act on strategic initiatives to improve your drive-to-store.

A solution adapted to your needs that allows you to:

Determine the service quality at your point of sale

Determine your commercial attractiveness

Understand the perception of customers and non-customers on the offering

Understand the motivations and obstacles related to your geographical location

From data to personas

Potloc gives you the keys you need to adjust your strategy. We provide you with up to 5 personas based on the following criteria:

 

socio-demographic

Socio-demographic criteria

perception of sale

Perception of the point of sale

usage habits

Visiting & usage habits

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Competition comparison

A complete and efficient service

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Questionnaire creation and programming

Raw data files

Easy-to-use interactive Dashboard

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"Potloc provided us with a detailed and relevant analysis based on the raw data collected."
 

 

Anne Moore
Consultant at Cepton France

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"I really enjoyed working with Potloc for a number of reasons. They were quick to respond to any questions or concerns, regularly provided us with project updates, and were overall very flexible with everything from the contract signing to the delivery of the results!"

 

Diana Francis
Global Business Intelligence Manager at Norgine UK

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"Three words that perfectly describe Potloc: Transparency, Agility, and Efficiency."

 

 

Guillaume Maestripieri
Category Manager at L’Oréal

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"We enjoyed working with Potloc! The project management is flexible, follow-ups are professional, and reporting is qualitative."
 

 

Kevin Leibreich
Directeur de magasin at Decathlon France

Have in projects or questions in mind?

Leave us your contact information and we will get back to you as soon as possible!