Customer Perception: Students of Schools in France
For a Customer Perception project, Potloc helped a top-tier consulting firm to survey 419 French students in Design within an 8-day timeframe. Read the case study.
In this case study you'll learn:
- The challenges consultants were facing when trying to reach a very niche population for a customer perception project that included a competitive analysis.
- Key results for this study: Fast, targeting students from a specific school and its competitors via social media, delivered on time.
- How, through sampling on social networks, Potloc was able to get survey respondents to help consultants build a customer profile –including non-customers.
- How Potloc helped consultants paint an accurate picture of the competitive landscape by setting targeted quotas.